Innovatronix Inc has a diverse business portfolio - electronics design and assembly, photography and imaging, power electronics, electric vehicles and aquaculture farming.
Established in 1991, Innovatronix Inc corporate office is located along Km 26, Sumulong Highway, Sta. Cruz, Antipolo City, Philippines.
Innovatronix Inc Main Office, Antipolo City, Philippines
Innovatronix Inc Family, January 2010
In 1987, Ramon Castillo, a former senior engineer at Intel, left the manufacturing firm of computer components and integrated circuits, to put up Innovatronix, Inc. It is a fitting acronym for a company promising to engage in "innovative electronics" with Castillo as the engineer and one technician. For the first two years of operations, the company relied on projects from Intel, then to Motorola, Telefunken and later on to companies in other industries, like manufacturing and packaging.
The fact that Innovatronix was a small company and without a track record to boast did not become a hindrance to offer the products and services to industrial giants. These companies need Tronix services for productivity development. From this time on, sales picked up. Innovatronix has managed to increase its customer base through recommendations from its existing clients. Being the only Filipino firm experienced in making electronic displays, and Innovatronix was contracted to make the scoreboards for the Southeast Asian games held in Manila in November 1991. This big break became the starting point of bigger opportunities for Innovatronix.
From scoreboards, Innovatronix's TRONIX brand on consumer electronic products was launched. Up to this date, Innovatronix had reached Filipino household with its Power-on-Delay (POD10), electronic ballasts, AVRs and ACT20 for window-type air conditioners. In 1997, when the Asian financial crisis came, Innovatronix was resilient by venturing into another business concept. This was due to the advent of digital cameras. Castillo, also a photography hobbyist, established the Tronix Imaging Centers in 1998. It started in Farmers Plaza, Ever Ortigas and Pavilion Mall in Biñan, Laguna offering digital imaging services plus retail of Tronix brand of consumer electronics.
Over a few years, Innovatronix's network of outlets grew rapidly, covering the entire Metro Manila and nearby provinces. By 2006, Tronix Imaging Centers have scattered all over the country. It is one of the pioneers in the digital photo studio industry. Tronix Imaging Centers offer wide-range of digital imaging services.
Also in 2006, Innovatronix Inc launched its own brand of photo equipment products. This product line is now exported to over 80 countries worldwide. While it used to export assembled electronic parts during the 1990s but using its own brand started the leap for Innovatronix to start doing business in the global marketplace, proving that a once-small Filipino enterprise can rise up and win its own challenges.
In 2010, after years of continuous growth, Innovatronix Inc moved to its new office and manufacturing facility along Sumulong Highway, Antipolo City. The 3-storey building on a 50,000 sq ft lot is now housing its retail and export business units, product research & engineering and administrative offices.
In 2012, after years of R&D on Aquaculture Farming, Innovatronix started operations on its Aquaculture Business Unit - growing out shrimps. Initially intended for local market supplying the country's largest seafood distributors and dealers, it aims to export freshly chilled shrimps later on. The Aquaculture Farm is located in Jala-jala Rizal and sits on a 1.6 ha lot, consisting of three (3) greenhouses. This facility has an expected capacity of 700 tonnes a year. For more information, click here.
The company still carries products it started to offer, only complex in terms of design and technology. Truly, as the company grows, it still lives on with its name; continuing on innovating and providing better ideas.
- To provide opportunities both for professional and financial growth for every member of Innovatronix family
- To encourage people to suggest new ideas for continuous growth
- To nurture and promote honesty, loyalty, concerns for property, excellence, thrift, unity and camaraderie as prime virtues
- To help, by realizing its social obligation, communities in uplifting the quality of life
- To strive for quality, believing in synonymy of quality and Innovatronix
- To ensure Total Customer Satisfaction, realizing the survival in the business is due to customers' support
- To become one of the top technology firms in the country and the world
EIAPI Member (Electronics Industry Association of the Philippines, Inc)
FIS Member (Filipino Inventors Society)
PHILEXPORT Member (Philippine Exporters Confederation Inc)
Bureau of Export Trade Promotion
Department of Trade and Industry
Makati City, Philippines
Technology Application and Promotion Institute
Department of Science and Technology
Department of Science and Technology
DOST – Central Office
Taguig, Metro Manila, Philippines